Intuit Introduces Consumer Banking App for iPad
Tablet Platform Gives Financial Institutions New Way to Help People Manage Finances
MOUNTAIN VIEW, Calif. – Feb. 15, 2012 – Intuit Financial Services has introduced Intuit Tablet Banking for the iPad, making it easier for people to manage their finances from mobile devices. The new app from Intuit Inc. (Nasdaq: INTU) gives banks and credit unions a new way to meet their customers’ growing demand for a wide array of technology solutions.
The application from Intuit’s banking services division uses the iPad’s built-in features to help bank customers and credit union members:
“As tablets gain popularity, we needed to include the iPad application with our mobile banking offering,” said Celeste Kier, vice president and marketing director with ESL Federal Credit Union in Rochester, N.Y. “We were immediately impressed with how the iPad app takes advantage of a larger screen size rather than functioning as a copy of the iPhone app. Customers immediately accepted it when we offered it in December and we continue to receive positive feedback from our members.”
Banking Goes Mobile
The use of tablets has grown exponentially; manufacturers expect to sell more than 124 million units worldwide by the end of 2012.
Mobile banking trends reflect that growth. A recent Intuit study of 50,000 mobile banking customers found that people using a combination of online and mobile solutions are 45 percent more likely to interact with their financial institution than those who only go online. To give them peace of mind, the Intuit Tablet Banking App has complete end-to-end security, so consumers can safely access their finances anywhere, at any time.
“Consumers are more mobile than ever and that’s changing how they access their banking information on a day-to-day basis via a multitude of devices,” said CeCe Morken, senior vice president and general manager of Intuit Financial Services. “We understand the wide technology needs of consumers who want financial information at their fingertips, whether at home, on-the-go, or at work. By expanding our offerings, we’re helping banks and credit unions better serve some of their most active customers.”
Intuit Recognized and Cited for Innovation
Intuit’s unique customer-centric approach to developing for mobile devices, such as tablets, was highlighted in a recent Forrester Research report. The new Tablet Banking App for the iPad adds to the robust set of mobile banking tools Intuit offers to banks and credit unions.
Currently, customers and members of more than 450 U.S. banks and credit unions offer Intuit's mobile Web, text message and downloadable application solutions to conduct their critical banking tasks via iPhone, Android, Blackberry and iPad devices. Intuit’s Tablet Banking App for iPad is available through the iTunes store under the brand name of each bank and credit union that offers it.
About Intuit Inc.
Intuit Inc. is a leading provider of business and financial management solutions for small and mid-sized businesses; financial institutions, including banks and credit unions; consumers and accounting professionals. Its flagship products and services, including QuickBooks®, Quicken® and TurboTax®, simplify small business management and payroll processing, personal finance, and tax preparation and filing. ProSeries® and Lacerte® are Intuit's leading tax preparation offerings for professional accountants. Intuit Financial Services helps banks and credit unions grow by offering innovative online and mobile banking solutions that make it easier for consumers and businesses to manage their money.
About Intuit Financial Services
Intuit Financial Services helps banks and credit unions grow by offering innovative online and mobile banking solutions that make it easier for consumers and businesses to manage their money. Applying more than three decades of customer insights and innovation to design its products, Intuit provides solutions that help financial institutions achieve higher customer engagement and profitability. Learn more at www.ifs.intuit.com.
Intuit, the Intuit logo, Intuit Financial Services, among others, are registered trademarks and/or registered service marks of Intuit Inc. in the United States and other countries. Other parties' trademarks or service marks are the property of their respective owners and should be treated as such.
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